Comments on: William Shakespeare: brand consultant http://cultureby.com/2005/07/william_shakesp.html This Blog Sits At the Intersection of Anthropology and Economics Thu, 17 May 2012 21:10:32 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Bill Hilton http://cultureby.com/2005/07/william_shakesp.html/comment-page-1#comment-6009 Bill Hilton Thu, 17 Jan 2008 05:01:10 +0000 http://localhost/wp_culture/?p=909#comment-6009 Ack! Sorry to be the fly in the ointment here (as well as three years late replying) but WitW is awful. I have immense respect for Greenblatt, but I seriously think he was on some sort of acid trip when he wrote it. I'm not alone: http://www.searchengineguide.com/cgi-bin/mt/mt-tb.cgi/2960 By the way, I thought everyone know that Hobbes was the father of branding? Right century, wrong guy :) Ack! Sorry to be the fly in the ointment here (as well as three years late replying) but WitW is awful. I have immense respect for Greenblatt, but I seriously think he was on some sort of acid trip when he wrote it. I’m not alone:

http://www.searchengineguide.com/cgi-bin/mt/mt-tb.cgi/2960

By the way, I thought everyone know that Hobbes was the father of branding? Right century, wrong guy :)

]]> By: Tom Guarriello http://cultureby.com/2005/07/william_shakesp.html/comment-page-1#comment-6008 Tom Guarriello Thu, 28 Jul 2005 16:03:15 +0000 http://localhost/wp_culture/?p=909#comment-6008 Well, if Harold Bloom's contention that Shakespeare invented the idea of an "individual personality" has any credibility (and I'll defer to scholars on that question), then he certainly would be the father of brand personalities. What I love, though, is that even bland brand personalities still somehow seem to persist: how about Ovaltine? Well, if Harold Bloom’s contention that Shakespeare invented the idea of an “individual personality” has any credibility (and I’ll defer to scholars on that question), then he certainly would be the father of brand personalities.

What I love, though, is that even bland brand personalities still somehow seem to persist: how about Ovaltine?

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