Comments on: Brands behaving badly: The Sony story http://cultureby.com/2005/11/brands_behaving-2.html This Blog Sits At the Intersection of Anthropology and Economics Thu, 17 May 2012 21:10:32 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: steve http://cultureby.com/2005/11/brands_behaving-2.html/comment-page-1#comment-5474 steve Fri, 02 Dec 2005 22:20:14 +0000 http://localhost/wp_culture/?p=813#comment-5474 I wonder how this will play out with a few other aspects of Sony? Over the past decade they have become a follower in many areas - most of the people I know would not look to Sony for leading edge or even better-than-average-value products in many categories. They also have the confusion of being a media company (with all of the control over content that implies) and a hardware company. Combining control and hardware leaves a bitter taste in the mouths of many customers - look at Sony's "success" with digital music players as an example. Sony is still stone walling on another type of DRM, which is causing some fury in the tech community and will probably blow up in their faces. Meanwhile many technical adroit people - the folks who tell other which HDTV or PC to buy - have sworn off Sony. amazingly stupid moves I wonder how this will play out with a few other aspects of Sony? Over the past decade they have become a follower in many areas – most of the people I know would not look to Sony for leading edge or even better-than-average-value products in many categories. They also have the confusion of being a media company (with all of the control over content that implies) and a hardware company. Combining control and hardware leaves a bitter taste in the mouths of many customers – look at Sony’s “success” with digital music players as an example.

Sony is still stone walling on another type of DRM, which is causing some fury in the tech community and will probably blow up in their faces.

Meanwhile many technical adroit people – the folks who tell other which HDTV or PC to buy – have sworn off Sony.

amazingly stupid moves

]]> By: Corante Marketing Hub http://cultureby.com/2005/11/brands_behaving-2.html/comment-page-1#comment-5475 Corante Marketing Hub Tue, 29 Nov 2005 17:16:06 +0000 http://localhost/wp_culture/?p=813#comment-5475 <strong>Tale of two brands: Wamu good, Sony still bad</strong> I got a call just now from Washington Mutual bank, letting me know that my debit card number was on a list of numbers whose security had been compromised (they really didn't say how, but I'm guessing they'd been stolen),... Tale of two brands: Wamu good, Sony still bad

I got a call just now from Washington Mutual bank, letting me know that my debit card number was on a list of numbers whose security had been compromised (they really didn’t say how, but I’m guessing they’d been stolen),…

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