Finally, the ethnographic camera has been turned on the ethnographer himself.
Here is a "warts and all" portrait of Jean Claude Claris and the ethnography he did for Google in preparation for the YouTube purchase.
It’s hardhitting. It’s honest. It’s raw. It’s real. (Ok, realish.)
Claris, Jean Claude. 2006. Confidential Video for Google Internal Use Only. here.
Download Grant McCracken's book Plenitude 2.0-Culture by Commotion right here
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An ethnography of the ethnographer
Okay, I admit to stealing the title of this post very ungraciously from Grant McCracken, of This Blog Sits at the Intersection of Anthropology and Economics, but I really can’t describe it any better way than how Grant has! Anyways, the following video is
That is flippin’ hilarious.
Would this be one of the hacks that you were complaining about speaking at the conference a little while back?
Actually it’s a spoof of a hacks that he complained about. As I sat through his presentation I couldn’t help but imagine a spoof of an ethnographic research gone sour. I was going to have him interupting the well-intentioned subject but the French accent was falling apart.
I was being a bit too subtle…undoubtedly this is a spoof of the hacks. I love the scene in the car where he talks about his “qualifications” to be an ethnographer. I couldn’t help thinking he was taking the mickey out of Clotaire Rapaille also.
Confidential ethnographic research on YouTube
Here is a confidential video prepared for Google Internal Use only…fascinating research! (via Grant McCracken)…