I didn’t think it was possible to get this tired, but after several weeks of ethnographic interviews in Hamburg, Frankfurt, Berlin, Brussels, Paris, Mexico City, Guadalajara and Monterey, I have discovered my limit.
I have a couple more weeks of interviews coming up (in Warsaw, Lodz, and Krakow), and I think a small break in blogging is called for.
If I can post from Poland, I will.
Business Week calls it one of "the best innovation and design books of 2009"
800 CEO Read holds it as one of the best "Big Ideas" book for 2009
“Building on decades of eye-opening research into the culture of consumption, Grant McCracken demonstrates why many companies get blindsided by cultural factors that were hidden in plain view, and offers a compelling argument for why they need to bring cultural expertise into their executive suite. Here’s hoping more corporate executives hear his call.” — Henry Jenkins, author, Convergence Culture: Where Old and New Media Collide
“The title of this book is a lie. It's not merely for companies that decide they need a Chief Culture Officer, or even just for those who aspire to that job. It's for you. Right now. If your job involves marketing, inventing, selling or simply investing in companies that make stuff, this book is a must read.” — Seth Godin, author of Tribes & Purple Cow
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4 Comments
May 14th, 2007 at 12:16 am
miss you, grant! hope you are safe and sound and that we get to see you soon. x's
May 14th, 2007 at 6:33 am
Hi. In Krakow you'll have access to internet in central market for free. As well internet is available for free in many coffee shops.
Regards,
Wiktor from Krakow
May 15th, 2007 at 12:10 pm
your family must miss you. is all this really worth it?
June 10th, 2007 at 11:36 pm
Busy, busy busy!