At Nokia, we believe that nothing compares to the intimacy of face to face communication but people will always deal with the barriers of time and distance. We aim at making mobile communication as natural as possible, and technology as human as possible. There is no better way of achieving this than by People Centered Design. Its not about consumers, it’s not about users. It’s all about people.
Timo Veikkola, Nokia
Veikkola, Timo. 2007. A view of the future – trends research, ethnography and design. Weaving Usability and Cultures. July 16, 2007. here.