Chief Culture Officer: boot camp
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The CCO boot camp happens this Saturday in New York City. Be there or be square.
In the morning, we will be looking at American culture.
Specifically we will be looking at 5 revolutions in American culture.
- American food
how we moved from Tang and TV dinners in the 1950s to artisanal bread and chocolate now.
- American home
how we moved from homeyness to the great room now.
(strange as it is to believe, celebrity culture is a factor here).
- American selves
how we moved from having single selves to multiple selves now.
- American communities
how we moved from accidental connections to social networks now
- American economies
how we are moving from (Adam) Smithian economies to gift economies
In the afternoon we will look at how the CCO puts the corporation in touch with American culture. More details to come this week.
My hero in all of this is Edward Tufte who has taught a one-day design course all over the world. I hope the boot camp will do for culture what Tufte does for design.
We have some very talented people attending. The discussion is going to be interesting and fun. The play book for the CCO is going to get richer and more detailed.
We have a few spaces left. Please come join us.
6 Comments
February 8th, 2010 at 3:59 pm
[...] This post was mentioned on Twitter by Grant McCracken and craig lefebvre, Santi Chacon. Santi Chacon said: Chief Culture Officer: boot camp: http://url4.eu/1LUPJ [...]
February 8th, 2010 at 4:56 pm
I can’t wait! I’ll be there with… boots on, I guess.
February 8th, 2010 at 5:40 pm
Is there a mailing list for future events like this one being offered? I can’t make it to this one but would LOVE to attend one of these boot camps. Loved Tufte’s design course. It was life-altering.
February 9th, 2010 at 10:07 am
Wish I could but can’t this w/e. Any chance of a Boot Camp in TO sometime?
February 11th, 2010 at 12:59 am
[...] As mentioned previously, McCracken is holding a Chief Culture Officer Boot Camp this Saturday in New York. I’m excited to attend, and will report back with my notes and [...]
February 23rd, 2010 at 8:27 pm
[...] and social trends. Two weekends ago, I had the pleasure of attending Grant’s one-day Culture Boot Camp in NYC. It was quite the turnout, with over 80 participants largely from the ad agency and [...]